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Hairstylist brings world-class services to Rugby | News, sports, jobs


Jodie Kirchofner

From a small town in North Dakota, Rugby Salon owner Jodie Kirchofner is having a bigger impact on the hairstyling industry than many people think possible.

Kirchofner is one of fewer than 100 certified trainers in North America for global hair styling brand Paul Mitchell. Through her work with the company, Kirchofner has the opportunity to travel to other salons and coach hairdressers who have requested advanced training. The company also books Kirchofner for major hairdressing events, cutting and styling hair on stage to learn up-to-date hair styling techniques and methods. She also creates how-to videos for the company’s official social media pages.

She said many hairstylists feel like they need to be in a big city to succeed in the industry. Kirchofner enjoys traveling to other cities for coaching assignments and to share her small-town pride.

“I love that living in a small town works for me because I think it gives hope to so many people who think they can’t do anything in a small town,” she said.

Kirchofner has owned Stylin’ You in Rugby for 19 years and has expanded in the past 10 years to include a coffee shop and boutique.

Kirchofner said she went to hair school on a whim when a friend who needed a roommate enrolled. She said she fell in love with it once she started working with her.

“I love what I do every day. It makes me so happy to serve people. I can’t imagine doing anything else,” she said.

Originally from Dickinson, Kirchofner moved to Rugby in 2005 to be with her husband, Kevin Kirchofner. The couple has three children: Maddex, Mauvlyn and Malic.

She said she loves raising her children in a small town because her children have the opportunity to build relationships in such a close-knit community and everyone looks out for each other.

However, moving her company to a small town came with challenges. In Bismarck she worked in a fast-paced, well-paying salon. The switch to better suit Rugby’s needs came with a pay cut. To supplement her income and fuel her passion, Kirchofner has been a teacher at Paul Mitchell for the past 17 years.

In addition to her work at her hair salon, boutique and coffee shop, Kirchofner serves on the board of Lyric cinema and volunteers at Little Flower Catholic Church as a Sunday school teacher.


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