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In swing states, Senate Democrats are promoting Biden’s achievements while omitting his name.

In swing states, Senate Democrats are emphasizing Biden’s achievements while omitting his name.

The lawmakers whose ballots sent the regulations to the White House may be in the spotlight. However, in the political arena, where many Democrats are pushing for reproductive rights and contrasting with the Republican administration, one person is often overlooked: President Joe Biden, who signed this policy into law.

For incumbents, these current campaigns are ideal for reminding citizens of their past achievements. However, the ads also present them with a conundrum: They must pursue voters who aren’t fond of Biden while maintaining their party’s support.

“They are following the opinions of their constituents,” suggested Republican political strategist Ron Bonjean. “These are Democrats from swing states where they have to appeal to voters who don’t like Biden, who may even be Trump supporters.”

The party must protect seven competitive seats, including five in presidential swing states, and ensure the White House retains a majority in the Senate. Sen. Joe Manchin’s retirement likely leaves West Virginia out of contention for Democrats, while Sens. Sherrod Brown of Ohio and Jon Tester of Montana seek reelection in states Trump won by 8 and 16 points, respectively. In blue states — considered crucial for Biden — Democrats must defend Baldwin and Casey and another vacant seat in Michigan.

It’s part of the Democratic challenge to shape their record before the Republican Party does. Republicans are likely to blame inflation on the American Rescue Plan (ARP) – i.e. Biden’s Covid-19 economic recovery package – and argue that the Inflation Reduction Act (IRA), which allocated millions for healthcare and climate change projects, did not meet the expectations. His name.

The Republican Party also plans to tie Senate candidates to Biden.

“All of these Senate Democrats supported Joe Biden and voted for his agenda almost 90% of the time — so they will appear in campaign ads with Biden whether they agree with it or not,” said Mike Berg, spokesperson for the National Republican Senate Committee. .

Polls show Democratic candidates in the Senate ahead of Biden, who is struggling with low approval ratings and trailing or tying Trump in key states. Since last year, Democrats have expressed hope that Biden’s support will increase as voters pay more attention to the election and learn more about his policies.

The Biden administration points to the 2022 midterm elections, where Democrats managed to deter the expected red tide, as evidence of Biden’s legislative triumphs that helped candidates buy the ticket.

“From lowering prescription drug prices to defending our reproductive rights, President Biden’s record shone in the 2022 election and will be successful again in 2024,” said Biden campaign spokesperson Beth Woods.

While there are signs that voters may not be broadly aware of Republicans’ legislative record, a May KFF survey found that 52% of senior voters aged 65+ were aware that the IRA capped insulin prices for Medicare beneficiaries at $35 per month. An April AP-NORC poll found that only a third of voters had enough knowledge about the IRA to comment on its impact on climate change, the economy or inflation.

“Whether it’s Senator Casey or another senatorial candidate — or even Joe Biden — they should discuss these substantive pieces of legislation that they’ve passed,” suggested Mike Mikus, a Pennsylvania-based Democratic strategist. “Not only because it is useful to the nation, but more importantly, voters find these measures beneficial.”

Millions invested in advertising

In a recent ad called “Made in Asia,” Casey highlights the CHIPS and Science Act – one of Biden’s most significant legislative achievements. This law aims to improve semiconductor manufacturing in the United States.

“Ninety percent of our advanced semiconductor chips were made in Asia, causing disruptions in supply chains and rising costs,” Casey says in the ad. “That’s why I worked with Republicans and Democrats to pass the CHIPS and Science Act so we can create our own chips in the US.”

Casey, along with Tester and Brown, added ads about his role in passing legislation to help vets affected by burns.

“Senator Casey’s ads reflect Pennsylvanians’ shared core principles, so he will continue to receive every vote and support for Democrats across the board,” said Maddy McDaniel, a spokesperson for Casey.

Baldwin, meanwhile, ran ads touting another key aspect of Biden’s record: the IRA’s insulin cost cap.

“Baldwin didn’t back down from the drug companies and introduced a law that capped the cost of insulin,” the ad said. “And thanks to Tammy, it now only costs $35 a month.”

Andrew Mamo, a spokesman for Baldwin’s campaign, claimed their commercials focused on policies the senator has worked on in recent years. Her first ad featured her proposals aimed at boosting American manufacturing, noting that even Trump and Biden had signed these bills into law. In addition, other ads highlighted a bill to crack down on illegal fentanyl entering the country it co-sponsors.

“It’s not about changing the world, it’s about improving people’s lives…” Mamo revealed. “And that’s what our ads show Tammy achieving.”

Wisconsin Democratic Party Chairman Ben Wikler expressed his belief that Democrats’ unified position on issues such as abortion, democracy and the contrast with Trump will be beneficial to all candidates running in the state. The party not only wants to re-elect Biden and Baldwin, but also make gains in the Wisconsin legislature.

In an effort to achieve this harmony, Wisconsin Democrats are having their candidates deliver the same message in different formats and locations. This includes examples like Baldwin sharing the stage with Biden in January for a fundraising event showcasing infrastructure investments to replace a bridge between Wisconsin and Minnesota.

In another instance, last week, Casey shared a stage with Biden in Philadelphia as the president tried to appeal to Black voters. This was quickly followed by Casey’s Republican opponent, McCormick, who criticized her for being aligned with Biden 98.5% of the time.

The advertising wars in both states are just beginning. Keystone Renewal, a Super PAC supporting McCormick, announced that they plan to invest an additional $30 million in the race, on top of the existing $3.6 million they have already spent promoting and discrediting McCormick of the Biden administration’s handling of the southern border. Meanwhile, Baldwin launched her insulin ad, while her potential Republican rival, Hovde, unveiled an ad highlighting inflation and high prices.

“Experienced politicians like Biden and Baldwin simply don’t understand the issues facing Wisconsinites,” Hovde notes as he walks down an aisle full of spices and canned goods in a supermarket. “They make life more challenging for people in Wisconsin.”

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